Operating
The operating rhythm that lets a small marketing team ship like a big one
Most B2B marketing teams don't have a velocity problem. They have a rhythm problem. Here's the weekly cadence we install in every CMO++ engagement.
Jan 29, 2026 · 2 min read

Operating
How to design a marketing team's first ten hires
The first ten marketing hires set the ceiling for everything that follows. Most founders hire the wrong shape — generalists when they need specialists, and specialists when they still need range.
Jan 12, 2026 · 2 min read
